The Night Manager
Objective
The promotion of the show for as wide an audience as possible was our main goal for this campaign. Various social media platforms were used by us. Social media platforms like Twitter and Instagram because it has developed into the ideal setting for development.
We intend to use influencer marketing to promote the series because it is now the most Prominent and Useful form of advertising.
By using influencers with a certain level of reliability or clout among the target audience, we create buzz in the audience.Consequently, building a strong bond between the brand and the intended audience was another important goal.
Instagram and Twitter are publishing platforms by nature. Our content creation goals are designed to promote reposting.However, we also want to make sure that our content is strong enough to stand on its own, so we only use hashtags when we believe they are appropriate.
Our addressing goal is pretty obvious. We know who to target in the entertainment industry to reach the huge audience, and our goal was not to confine ourselves to a single type of material! We produced text, photo, and video content in an effort to make it as viral and sticky as possible.
Introduction: The Night Manager
The Night Manage: The Night Manager is a Hindi language criminal thriller television series made by Sandeep Modi that is remake of the British television series The Night Manager (2016), which is based on the novel of the same name by John Le Carre.
Aditya Roy Kapoor gave an impressive performance in his digital debut show. Each of the four episodes is gripping and kept us on the tip of our seats. The Night Manager has received critical acclaim for its performance, script, and plot. Anil Kapoor and Sobhita Dhulipala were also recognised for their contributions.
Shaan Sengupta (Aditya Roy Kapoor), a former defence officer, currently works as a night manager in a five-star hotel in Dhaka, Bangladesh. Another surgery comes his way when a teenage girl requests for his assistance in saving her life. The episode ends with him acquiring a large syndicate. A series of circumstances forces Shan to revert to his former role as an undercover cop in order to apprehend the bad guy.
Shailly, aka Shailendra Rangta, is played by Anil Kapoor, and the two create an intriguing antagonist-protagonist duo. Kapoor, who is playing an outright nasty guy for the first time, doesn’t go beyond. Rather, the script causes him to underplay the role. Whatever evil you see in the first half of Season 1 is on two phone conversations. Nothing about him makes him a visible evil until he’s in the picture. An intriguing method to construct and explore with a concept.
Trending #TheNightManager
Total Tweet 10K+
Total reach of 11M+
Verified Tweets #TheNightManager
Verified Tweets #TheNightManager
Verified Tweets #TheNightManager
Richie Reach #TheNightManager
Instagram Posts #TheNightManager
Instagram Posts #TheNightManager
Over the trend #DahanOnHotstar
Dahan is trending on number 1 over the weeks
The Five Most Viewed Streaming Shows And Movies Of The Week ~ Film companion
Top place in “Dahan & 7OTT shows on Indian superstitions” ~ Shethepeople
Dahan must be on your watch list ~ OutlookIndia
Over the trend #TheNightManager
The Night Manager is trending on number 1 over the weeks
Dahan received appreciation everywhere on the web
